About Us

Our Journey Towards Sustainable Tourism

The ALTER TOURS project, funded by the Erasmus+ programme, aims to enhance the skills of tourist guides and agents in sustainable tourism by focusing on green and digital marketing for alternative thematic tours. The primary target group includes tourist guides, agents, and tour operators across Europe.

Couple admiring a distant castle in the forest

Improving the skills of tourist guides and agents

Objectives

The project will work on the enhancement of skills in green and digital marketing for tourist guides and agents; it will develop an extensive curriculum and certification program, contributing to helping them diversify tour offerings with innovative and sustainable products. Additionally, it supports environmentally friendly tourism practices in line with global objectives on sustainability.

  • Enhance and Certify Skills of Tourist Guides and Agents
  • Create a Curriculum and Training Material
  • Establish a Certification Scheme
  • Expand Competencies and Tour Portfolio
  • Promote Sustainability in Tourism

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